You send dozens of emails per day. But how often do you actually think about your signature? Those few lines at the bottom of your email can have more impact than you think. I used WiseStamp for a month to see if it really makes a difference – and whether it’s worth the investment.
Wisestamp: the company
WiseStamp has been around since 2009 and was founded by a team that simply wanted something better than the boring text signatures everyone was using back then. It started as a Chrome extension for Gmail, but has now grown into a complete platform for email signatures.
The company is based in Israel and focuses mainly on small to medium-sized businesses that want to professionalize their email appearance. No enterprise hassle with months-long implementations, just: install and within fifteen minutes you have a beautiful signature.
What makes WiseStamp different? They’ve focused on ease of use from the start. Where other tools force you to edit HTML or set up complicated servers, WiseStamp simply works through your browser. Simple.
Who is Wisestamp actually for?
Let’s be honest: not everyone needs an advanced email signature tool. Are you a freelancer or sole proprietor who just wants a clean signature with your contact details and maybe a LinkedIn icon? Then WiseStamp is a great choice, especially if you don’t mind the free version (with their branding).
For small teams of 3 to 20 people it also works well. You want everyone to use the same brand identity, but you don’t have an IT department that can manage everything centrally. WiseStamp gives you just enough control without becoming complex.
Where it’s less suitable? Large companies with 100+ employees. Then it becomes expensive. Very expensive. And if you have strict compliance requirements where signatures must be enforced via the mail server, you need to look at Exclaimer or similar enterprise solutions.
Also not ideal: if you mainly have local clients and don’t do marketing via email. Then you’re paying for features you don’t use. Setting up a simple signature in your email client is sufficient then.
Wisestamp features
Okay, what exactly do you get when you start working with WiseStamp?
- Professionele handtekening generator – Je kiest een template, vult je gegevens in en klaar. Het werkt echt intuïtief. Foto uploaden, naam en functie toevoegen, contactgegevens erbij. Je ziet direct hoe het eruitziet. Geen gedoe met HTML of opmaak die kapot gaat.
- Centraal beheer voor teams – Als teammanager kun je templates maken die je collega’s kunnen gebruiken. Iedereen dezelfde huisstijl, maar wel met hun eigen naam en contactgegevens. Je kunt ook verplichte elementen instellen die niemand kan verwijderen – handig voor disclaimers of het bedrijfslogo.
- Diverse templates en layouts – Er zijn tientallen templates, van strak en minimalistisch tot kleurrijk en opvallend. Sommige zijn gratis, andere alleen beschikbaar in betaalde plannen. De premium templates zijn eerlijk gezegd wel mooier, dus reken erop dat je die wilt gebruiken.
- Social media iconen integratie – LinkedIn, Twitter, Instagram, Facebook – je kunt ze allemaal toevoegen. De icoontjes zijn klikbaar en zien er professioneel uit. Je kunt kiezen uit verschillende stijlen: kleur, zwart-wit, rond, vierkant. Kleine details, maar het maakt verschil.
- Call-to-Action knoppen – Dit is waar het interessant wordt voor marketing. Je kunt knoppen toevoegen zoals “Boek een demo”, “Download onze gids” of “Bekijk ons portfolio”. Die kun je linken aan specifieke landingspaginas. Iedere email wordt zo een mini-marketingkanaal.
- Google Analytics integratie – Wil je weten hoeveel mensen op je handtekening klikken? Dat kan. Je koppelt je Analytics-account en ziet precies welke links worden aangeklikt. Best handig om te meten of die CTA-knop eigenlijk wel werkt.
- Disclaimer toevoegen – Verplichte juridische tekst onderaan je emails? Gewoon toevoegen in het dashboard en het verschijnt automatisch bij iedereen. Geen gedoe met mensen die het vergeten of verkeerd kopiëren.
- Automatische synchronisatie met email clients – Werkt met Gmail, Outlook, Apple Mail, en eigenlijk alle grote email clients. Je installeert een extensie of app, en je handtekening wordt automatisch toegevoegd. Bij nieuwe emails én bij replies.
Those CTA buttons are really a feature you can do something with. Imagine: your sales team sends 20 emails daily. With a “Schedule a call” button that links to your Calendly, you create extra touchpoints without it feeling pushy. It’s just there, professional, at the bottom of every email.
The central management is also stronger than you’d think. You can create different templates per department. Sales gets a different CTA than HR. Marketing can add banners for the latest campaign. And if your brand identity changes? Adjust it once, and it’s updated for everyone.
Wisestamp pricing
And then we come to the pain point. WiseStamp has a free version, but it’s really basic. You can create one signature, but it has “Sent with WiseStamp” underneath. Not ideal if you want to come across professionally.
The paid plans are only available as annual subscriptions. The Pro version costs $1.80 per month (so $1.60 per year). This removes the branding and gives you access to all premium templates and social media integrations. Pretty doable for one person.
Then it gets interesting. The Basic version for teams costs $1 per month ($1 per year) for up to 5 users. That’s $1.80 per person, so the same as Pro but with centralized management. Makes sense.
But the Grow version? $1 per month ($1 per year) for up to 15 users. That’s already $1.27 per person. And the Advanced for larger teams: $1 per month ($1,588 per year) for up to 50 users. That works out to about $1 per person per month.
See the problem? There’s hardly any volume discount. If your team grows to 100 people, you just keep paying at that rate. That quickly becomes expensive compared to alternatives that do offer economies of scale.
There is a 14-day free trial period. Good for testing, but watch out: it automatically extends to a paid subscription if you don’t cancel. And canceling turns out to be more difficult than you’d hope.
What should you watch out for?
Okay, time for the less pleasant things. Because they’re definitely there.
First, that billing. Multiple users complain about lack of clarity. You start a trial, forget to cancel, and suddenly there’s an amount on your account. The cancellation process isn’t exactly user-friendly – you really have to search for the button and click through multiple screens where they try to retain you.
Those automatic renewals are also annoying. You don’t get a clear warning that your trial is about to expire. Just: bam, paid subscription. Especially for larger teams, that can be an unexpected expense.
Then there’s that pricing for teams. To be fair: from 50+ employees it just becomes too expensive. Other tools offer much better volume discounts. WiseStamp seems mainly focused on small teams and makes little effort to attract large companies with appealing prices.
The free version is actually not usable for professional use. That “Sent with WiseStamp” branding at the bottom is simply not acceptable if you want to be taken seriously. It feels a bit like bait to get you to upgrade.
Also frustrating: some templates and features are only available in the more expensive plans. You think you’ve created a nice signature, but then you see that you need to upgrade to use that specific layout. That doesn’t feel transparent.
And although they claim it works with all email clients, there are regular reports of issues with specific Outlook versions or mobile clients where the formatting doesn’t come out quite right. It usually works, but not always perfectly.
What do others think?
The general sentiment about WiseStamp is mixed positive. People are especially enthusiastic about how easy it is to create a professional signature. The interface gets a lot of compliments – it’s really intuitive and you don’t need technical knowledge.
The central management for teams is also often praised. Finally everyone has the same brand identity, without having to manually help everyone set up their signature. That really saves time.
But those complaints about billing keep coming back. People feel caught off guard by automatic renewals and find the cancellation process deliberately made difficult. That damages trust.
The price-quality ratio is also often questioned, especially by people with larger teams. For 5 people it’s okay, but scale up, and it quickly becomes expensive without additional benefits.
Notably, YouTube reviewer Annie Margarita Yang conducted a complete cost analysis. Her conclusion: for teams of 100+ users, WiseStamp really isn’t the best choice. Too expensive, no volume discount. For small teams it’s fine though.
Wisestamp alternatives
Doesn’t WiseStamp quite fit what you’re looking for? These alternatives are worth considering:
- Exclaimer – Meer gericht op enterprise met volledige Office 365 integratie. De handtekeningen worden via de mailserver beheerd, wat meer controle geeft. Kies hiervoor als je een groot bedrijf bent dat strikte controle over alle handtekeningen via de server nodig heeft.
- Newoldstamp – Heeft een sterkere focus op marketing banners en campagnes. Je kunt makkelijk wisselende banners inzetten in handtekeningen. Kies hiervoor als je email handtekeningen specifiek wilt inzetten als marketingkanaal met wisselende banners.
- MySignature – Eenvoudiger en vaak goedkoper voor individuen. Minder teamfuncties, maar wel een snelle manier om een mooie handtekening te maken. Kies hiervoor als je een freelancer bent die snel een simpele, mooie handtekening wil zonder complexe teamfuncties.
Frequently asked questions
Is WiseStamp free to use?
Yes, there is a free version. But it does have WiseStamp branding at the bottom of your signature and you have limited access to templates and design options. For professional use, that’s really not ideal.
Can I remove the WiseStamp branding?
Yes, but only if you upgrade to a paid subscription. Starting from the Pro plan, that “Sent with WiseStamp” text disappears. That costs at least $1.80 per month with an annual subscription.
Does WiseStamp work with Outlook?
Yes, WiseStamp supports Outlook – both the desktop version and Outlook on the web. Gmail, Apple Mail, iPhone mail and other major email clients are also supported. Sometimes there are minor formatting issues with specific versions, but generally it works well.
Conclusion
WiseStamp does what it promises: you quickly create a professional email signature without technical knowledge. The tool works well, looks clean, and the central management for teams is convenient.
For freelancers, sole proprietors and small teams up to about 20 people, it’s a solid choice. The price is reasonable, you’re live quickly, and you get enough features to make your emails look professional. Those CTA buttons and analytics are a nice bonus if you do some marketing.
But watch out for those automatic renewals and don’t make canceling harder than necessary. And are you a larger company? Then calculate carefully whether the price is right. From 50+ employees, there are alternatives that scale better.
My advice: use that 14-day trial, but immediately set a reminder to evaluate in time whether you want to continue. Especially test if it works well with your specific email client and if the templates match your brand identity. And if you’re unsure about the price for your team size? Also request quotes from Exclaimer or Newoldstamp to compare.
For me personally? As a small business owner, I would use it. If I had a team of 100 people? Then I would look further.
